PwC at Hannover Messe 2026
Think manufacturing forward – Fit for future
New business models need strategic foresight
Industrial companies are facing profound structural change. Accelerating technological dynamics, increasing competitive pressure, fragmented value chains, and the need to unlock new value pools and markets are forcing companies to transform themselves.
According to our 29th CEO Survey, almost half of European business leaders have ventured beyond their traditional industry boundaries in the past five years. At the same time, four out of ten CEOs are questioning whether they are transforming quickly enough in light of the technological shift driven by AI. This highlights the fact that companies need a clear and bold vision for the future – and the ability to continuously evolve.
PwC supports companies in this transformation – from strategy through execution – and provides targeted advice on integrating AI solutions into their production processes. This enables companies to fully leverage the opportunities of digitalization and secure their competitiveness in the long term.
“Industrial companies must secure their future viability today—through bold decisions that unite technology, new value creation, and genuine customer expectations.”
Find us at the SAP booth!
PwC will be part of SAP’s booth (Hall 15, Booth F08) to show how end-to-end manufacturing and supply chain solutions, led by transformative technologies, can fuel growth and nurture innovation for our customers and prospects. At the SAP booth, we are bringing forward the best in-person experiences at Hannover Messe for a program that inspires engagement and personal interactions.
On Tuesday, 21st April, we will also host a 20-minute session in the SAP Live Forum featuring a customer.
Our program at Hannover Messe – More details to come!
- Guided Booth Tour, April 21
Guided Booth Tour, April 21
Join us for a guided tour showcasing how our partners and clients are driving innovation and shaping the future of manufacturing.
If you are interested, please contact Dr. Thomas Wolf, Senior Manager Industrials and Services.
Further insights
