Automotive Industry

From electromobility through to digitisation and the future mobility business model: our experts will work with you to shape the future.

Shaping the automotive future

The automotive industry is at the beginning of a new era – from electromobility to networking and autonomous driving. PwC’s Automotive team can support you in all areas, from evaluating market developments and identifying new business areas to implementing digital transformation. In doing so, we draw on sound expert knowledge in the areas of auditing and business and tax consulting.

Felix Kuhnert
Automotive Leader at PwC Germany

Smart Mobility Space powered by PwC

What moves you? What moves us? We don’t have all the answers yet. But a place to discuss the most pressing questions with you and our experts: The Smart Mobility Space powered by PwC is one of the 5 IAA stages and the central dialogue area for smart mobility. Here you will find a space for exchange and inspiration on all aspects of the mobility of the future. We look forward to seeing you – together with our Global Alliance partner Microsoft and the University of St. Gallen!

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Digital Automotive Talk 2023 moderated by Markus Lanz: Unleash Mobility Transformation

We want to discuss how the industry, under still challenging conditions, can get off to the right start in the all-electric mass market and the sustainable mobility of the future – under the motto “Unleash Mobility Transformation”. In addition to the question of what smart and sustainable mobility of the future will look like, the automotive industry – in close exchange with society – must answer a central question: What are the most important customer needs when it comes to the mobility of the future and how will these change?

Our guests: Markus Schäfer (Mercedes-Benz), Prof. Dr. Claudia Kemfert (DIW Berlin), Dr. Mathias Hüttenrauch (CATL Europe), Arnd Franz (MAHLE)

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Insights & Studies


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Mobility Transformation

The transformation is in full swing – from autonomous or shared driving and carsharing to new regulations and changing infrastructure. But what about the mobility of the future? What do companies have to do today to be sustainable tomorrow? Find out more on our global “Mobility reimagined” website – with blogs, videos and publications on all aspects of mobility.

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Felix Kuhnert

Felix Kuhnert

Partner, Automotive Leader, PwC Germany