Your bridge builder for business-to-business innovation.
Our Startup Programs for fundraising & growth
Ask our expert
Become part of the innovation ecosystem
At PwC, we bring the innovation ecosystem together and create a platform for exchange, innovation, and growth between startups, corporates, and investors. For startups, we offer two tailored tracks to address your unique challenges, whether you are aiming to secure investment deals or achieve success in sales to B2B customers.
“PwC’s Startup Program offers a great way for young companies to get in touch with a wide range of stakeholders in the startup ecosystem. For me, as a serial entrepreneur and angel investor, it’s always exciting to see and hear about new ideas out there and the challenges faced by the founders.”
Christian Vollmann,Serial Entrepreneur, Investor, Chairman of The Board at nebenan.deOur Startup Programs
- Scale Program
- Raise Program
- Underrepresented Founders Program
- Exclusive Startup x Corporate Program
Scale Program
Your Path to Successful Growth
What is the Scale Program?
Are you a B2B startup in Europe ready to scale strategically and sustainably?
The Scale Program of the PwC Startup Hub is your fast track to business growth – designed for ambitious startups and scaleups aiming for their next major milestone. Over three months, we combine practical workshops, tailored 1:1 mentoring, and direct access to PwC’s corporate client network – one of the strongest in Europe.
You’ll connect with industry decision-makers, corporate partners, and fellow founders to refine your go-to-market strategy and build the foundation for long-term growth. You’ll also join our active startup community, which fosters continuous learning, peer exchange, and participation in exclusive ecosystem events across Europe.
What can you expect from the Scale Program?
In a cohort of 8–12 selected startups, you will:
- Receive custom mentoring and masterclasses on key growth topics, including pricing, sales, and marketing
- Gain direct access to corporate partners through PwC’s established client network
- Be invited to exclusive innovation and networking events
- Exchange insights with other founders in your cohort and the wider community
The program blends in-person events with flexible virtual sessions, enabling you to learn from PwC experts, successful entrepreneurs, and corporate leaders across multiple industries.
Next program start: Fall 2025
Apply here
Raise Program
Your Path to Successful Fundraising
What is the Raise Program?
Are you planning your next institutional funding round – from Seed to Series A – and want to be fully prepared?
The PwC Raise Program gets your startup investor ready and strengthens all the key areas needed to impress venture capitalists, corporate VCs, and family offices. Over the course of three months, we provide intensive investor-readiness workshops and tailored 1:1 mentoring.
You will refine your funding strategy, optimise your pitch deck, enhance your financial model, and develop a solid company valuation. Through PwC’s global investor network, you will connect with leading VCs, CVCs, and family offices – building valuable relationships that increase your chances of securing funding. You will also join our active startup community, fostering continuous learning, peer-to-peer support, and access to exclusive ecosystem events.
What can you expect in the Raise Program?
In a cohort of 8–12 selected startups, you will work on the essential components and documents of your Data Room in preparation for your next institutional funding round. You will benefit from:
- 1:1 mentoring and practical content on core funding topics (e.g. pitch deck, financial model, valuation)
- Direct access to PwC’s global investor network
- Invitations to exclusive innovation events
- Peer exchange with founders in your cohort and the wider community
The program combines exclusive onsite events with flexible online sessions. You will learn from PwC’s Venture Deals team, as well as from successful founders and investors from our network.
Next program start: Fall 2025
Underrepresented Founders Program
What is the Underrepresented Founders (URF) program?
Dedicated to fostering innovation and diversity, we believe diverse minds drive creativity by bringing varied perspectives and ideas to the table.
However, underrepresented founders – such as female founders* – often encounter heightened challenges, encompassing biases and limited access to (financial) opportunities in their entrepreneurial journey.
Teaming up with Amazon Web Services, our goal is to empower underrepresented founders in Europe by offering the necessary support to scale and grow their businesses.
What awaits you?
During our three month program we work closely with an exclusive cohort of B2B or B2B2C tech-startups. Within our broad network of investors, VC’s, serial entrepreneurs, business angels and corporates the participating startups make 100+ qualified touchpoints.
The program encompasses masterclasses, networking, personalized 1:1 expert sessions, and go-to-market opportunities. It features deep-dive sessions covering various aspects such as founding, negotiation, marketing, legal matters, pricing strategies, and sales, all tailored to meet your specific needs.
Please find more information about the focus areas and criteria for the program in the application sheet.
Don’t just take our word and check out the video with the inspiring women from our last Female Founders Program:
(*German Startup Monitor ‘24)
Exclusive Startup x Corporate Program
For the Exclusive Program, we collaborate with exclusive partners who love and live innovation like us. Every corporate, every organisation and even state institutions pursue strategies together with us: to support founders in a specific subject area or with a specific market or technology challenge.
The focus may be on the corporate’s areas of activity identified for the future or the desire to accelerate an individual area in the startup ecosystem.
One key example is the Underrepresented Founders Program we created with Amazon Web Services. Underrepresented entrepreneurs are supported and accompanied in scaling their business during our program. The program aims to create more visibility and contribute to the diversity of the startup ecosystem.
Our Startup Team
We bring the innovation ecosystem together and create a platform for exchange between startups, corporates and investors.
Our experience in the innovation ecosystem
+100
Every year, we act as an accelerator of growth, supporting 100+ startups in their success.
+1.000
We facilitate 1000+ placements of startups with corporates & investors every year.
+15.000
German corporates are supported by experts from PwC Germany.
+70%
of German unicorns rely on the expertise and resources of PwC Germany.
Get to know our Startup Community
Video
Scale Community
1:37
More tools
Transcript
“This Startup Program is a great opportunity to exchange ideas in an uncomplicated and informal way and to make valuable strategic contacts.”
Philip Brandecker, Head of M&A, Director Corporate Development at New Work SE
Follow us
Contact us
