Marcus Worbs

Marcus Worbs


Hamburg, PwC Germany

Marcus Worbs has been working in strategic management consulting on digitalization topics since 2002.

With his expertise in the development and optimization of digital business models, he supports companies in successfully overcoming digital challenges and implementing sustainable solutions. His extensive experience in the associated reorganization and transformation processes in various industries contributes to customer success.

"I love working with a skilled team and colleagues to create innovative solutions that drive digital change. Being part of the PwC network enables me to develop end-to-end, value-enhancing and future-oriented digital business models for clients. It is not only important to me to solve clients' strategic issues, but also to implement them successfully."

At a glance

Areas of focus

  • Cloud & Digital
  • Corporate Development and Innovation
  • Digital


  • 2016 - 2023: Managing Director of a strategy consultancy with a focus on digitalization - main areas of activity: Digital strategy, digital transformation and digital commerce
  • 2002 - 2016: Partner (since 2012) in a management consulting boutique


  • Digital strategy for corporates division and agilization initiative at a Landesbank
  • Development of a scaled agile organization and transformation management for the digital commerce division of various automobile manufacturers


  • Digital Business Strategy, MIT Sloan School of Management
  • Master of Business Administration (Diplom Kaufmann), University of Bayreuth
Follow us