We don’t just bring tech. We bring results: PwC leverages AI across all its business areas to create innovative, efficient, and trustworthy solutions.

Artificial Intelligence (AI)

Your experts for questions

Nico Reichen
Partner, Lead Data & AI Team at PwC Germany

Andreas Hufenstuhl
Partner, Data & AI Use Cases at PwC Germany

Andreas Späne
Managing Director Strategy& Europe

Practical AI Expertise You Can Rely On

The rapid advancements in Artificial Intelligence (AI) are having a profound impact on business and society, transforming how we learn, live, and work. However, deploying AI profitably, securely, and responsibly is not a given. It requires challenging existing structures and processes, and carefully balancing the new interplay between humans and AI agents. Only then can the full potential of AI be realised – something we know from first-hand experience. PwC is actively driving its own transformation and that of all its service lines with AI – from Assurance and Tax & Legal Services to Deals, Consulting (covering process, technology, management, and crisis consulting), and all other areas of our business.

“We utilize AI across all our business areas to introduce innovative, efficient, and reliable solutions to the market. With our AI ecosystem powered by strong alliance partners, we create true value for our clients.”

Rusbeh Hashemian,Managing Partner Global PwC Technology | EMEA CTO & CIO | Leader Products and Technology PwC Europe & Germany

PwC’s Approach to AI

Comprehensive Transformation

Artificial intelligence is the engine of value creation for today and tomorrow. We are actively driving PwC’s AI-powered transformation, continuously enhancing our innovation, productivity, and efficiency. PwC’s engagement within the AI ecosystem is holistic, extending from the development of technical and organisational best practices to addressing legal and ethical challenges.

Through close partnerships and extensive networking with leading technology providers, we have direct access to the latest AI advancements. The global PwC network, for example, is one of the world’s largest users of Microsoft Copilot. With ChatPwC, we have developed a firm-wide chatbot that can leverage various AI models while ensuring data security. We support our people with comprehensive training to successfully integrate AI into their daily work and explore new ways of working.

Assurance Solutions

AI offers significant potential in both audit and assurance-related services. For example, PwC uses AI systems to analyse large datasets during audits and pinpoint risk areas.

Furthermore, we actively contribute to the development of new quality and audit standards for AI. For instance, PwC Germany collaborated with partners in the German government’s MISSION KI initiative to develop a framework for AI quality and audit criteria. Additionally, together with DEKRA and the City of Hamburg, PwC Germany founded the joint venture CertifAI. This certification provider specialises in testing and certifying AI models in high-risk product environments and developing technological solutions to automate the associated processes.

Tax & Legal Solutions

Used effectively, AI can help businesses meet regulatory requirements. PwC is at the forefront of this field, developing a range of specialised AI and Legal Tech solutions in collaboration with partners. These aim to empower lawyers, tax advisors, and other professionals with new technologies to support legal advisory services.

For example, PwC Germany co-founded the joint venture creance.ai with Aleph Alpha, which specialises in developing innovative solutions for the legal advisory and compliance market. To harness the potential of generative AI for legal work, PwC has also entered into a strategic alliance with Harvey, a ChatGPT offshoot from OpenAI, among other initiatives.

Consulting Solutions

Whether it’s a transaction, process optimisation, technology implementation, management consultancy, or crisis support – PwC guides businesses through every stage of their data and AI transformation. We offer holistic support, from developing your AI strategy and creating industry- and process-specific solutions, to empowering your employees and addressing legal and ethical considerations.

Explore Our Data and AI Services

Want to unlock the full potential of your data? Looking to achieve clear, measurable results with AI? PwC supports businesses at every stage of their AI transformation – from initial concept to successful implementation.

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“As pioneers in AI utilization, we significantly advance its deployment. Our own experiences enable us to closely support companies in their AI transformation journey.”

Rusbeh Hashemian,Rusbeh Hashemian, Managing Partner Global PwC Technology | EMEA CTO & CIO | Leader Products and Technology PwC Europe & Germany
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Nico Reichen

Nico Reichen

Partner, Lead Data & AI Team, PwC Germany

Tel: +49 171 8179355

Andreas Hufenstuhl

Andreas Hufenstuhl

Partner, Data & AI Use Cases, PwC Germany

Tel: +49 1516 4324486

Andreas Späne

Andreas Späne

Managing Director Strategy& Europe, Strategy& Germany

Rusbeh Hashemian

Rusbeh Hashemian

Managing Partner Global PwC Technology | EMEA CTO & CIO | Leader Products and Technology PwC Europe & Germany, PwC Germany